Key account management :tools and techniques for achieving profitable key supplier status [کتاب لاتين]

Cheverton, Peter.

Record Identifier: 14297
Authorstatement: Cheverton, Peter.
Title: Key account management :tools and techniques for achieving profitable key supplier status
PageCounter: vii, 397 pages : illustrations ; 24 cm
Publisher: London ; Philadelphia,Kogan Page
2015
Subject: Selling--Key accounts
Marketing--Key accounts
Customer services
BUSINESS & ECONOMICS / Marketing / General
BUSINESS & ECONOMICS / Sales & Selling
BUSINESS & ECONOMICS / Management
LC classes: HF 5438.8 .K48 C47
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